Kinoto Studio creatively designed [Be]Life’s packaging, capturing the essence of the young brand’s dedication to healthy hair products. The packaging design aligned seamlessly with [Be]Life’s core values, proudly displaying their products’ vegan, cruelty-free, sulfate-free, paraben-free, and petroleum-free attributes.
Inspired by the duality between scientific precision and organic vitality, Kinoto Studio’s design balanced the structured typography, reminiscent of laboratory formulas, with illustrations of natural ingredients in vibrant hues. This well-executed interplay of formal and chromatic elements produced a visually coherent and attention-grabbing packaging system that effortlessly stands out in the competitive market.
