Social media influencers Logan Paul and KSI launched Prime Hydration last year, with drops constantly selling out thanks to the duo’s millions of followers.
Since its debut, Prime has expanded to include new flavors and UK distribution. The latest extension to the FOMO-fueled brand is a new line of energy drinks available in five different flavors, Strawberry Watermelon, Blue Raspberry, Tropical Punch, Orange Mango, and Lemon Lime. All flavors come in 12oz aluminum cans and feature similar color palettes and the Prime logo vertically across the front.
