Novaidea is an Italian advertising and Graphic studio, who has worked in the fashion sector for more that 20 years, and has recently decided to expand into new sectors. Their latest work is 32 Via dei Birrai:
“32 is the number of the class that includes beer according to the Nice international classification, which indicates and categorises products and services. 32 Via dei Birrai represents a new language in the boundless scenario of the brewery sector. It resets and redefines the usual. It takes the habitual concept of “beer” into another dimension. It becomes design in the form of a bottle.
