The best projects—like the best whiskies—start with a great blend, and the combination of independent, online business Whisky Blender and Glasgow-based design agency, Front Page, is as good as it gets. Offering a bespoke whisky blending service, Whisky Blender was started by dram-loving friends Andrew Nicolson and Andy Davidson, with the intention of bringing the joy of whisky to a wider audience.
‘Some people are a bit scared of whisky,’ explains Nicolson, ‘like its something you have to know a lot about in order to enjoy. But we think that it can—and should—be appreciated by more people, and the idea behind Whisky Blender is that anyone can create a blend, so they get a sense of ownership around something they might have felt was out of their reach at one point. Plus it’s really fun!’
Front Page were tasked with creating a new look for Whisky Blender, to reflect the playful and inclusive nature of the company and its product. The aim was simple: to guide the customer through the blending process with ease, dispelling those common myths about the industry along the way.
