This Healthy Cannabis Brand Believes You Don’t Need Sacrifice Your Body for a Buzz

Published

November 30, 2017

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Pot brownies and gummy worms are perfectly fine, but it doesn’t change the fact that they’re still junk food. Pura Vida is a line of cannabis-infused superfoods that embrace healthy eating and lifestyles. Redesigned by Brewing Creativity, they updated the packaging to look more contemporary and relatable for today’s consumer, as well as showcasing the mouthwatering flavors.

Theresa Christine Johnson

Theresa entered the world of design through The Dieline. With a background in writing and journalism, she has a passion for discovery and cultivating human connections. Her work for The Dieline is a constant journey to deeply understand all facets of the design process and to investigate what makes designers tick. Theresa’s writing has taken her snorkeling in between the tectonic plates in Iceland, horseback riding through a rural Brazilian town, and riding an octopus art car at Burning Man with Susan Sarandon as part of a funeral procession for Timothy Leary (long story). When not writing, she is planning her next trip or taking too many pictures of her cat.