April was packed at The Dieline, and not just with some of the best new packaging designs we’ve seen all year (though there was plenty of that, too). From absurd April Fools’ Day pranks to fresh takes on everything from tea to Heinz’s grills, the creativity was nonstop.

On top of it all, we launched the 2025 Dieline Awards short list, introduced even more brand spotlights, and dug deeper into what’s next in packaging and branding. If you missed any of it, don’t worry, we’ve rounded up the top posts from April 2025 below.