Helms Workshop’s packaging design for Hell House pays homage to the legendary beginnings of this iconic Southern rock band. The design encapsulates the band’s humble roots deep in the swamplands of Jacksonville, Florida, where they honed their craft. The rustic typography in gold foil on the packaging is a striking juxtaposition, reflecting their early days’ raw and unpolished essence. This whiskey packaging is a tribute to Lynyrd Skynyrd’s enduring legacy, guaranteeing that the band’s spirit lives on for generations to come, reflecting their timeless hits such as “Sweet Home Alabama” and “Free Bird.”
It’s known by millions, though not by name. It’s poured into “Simple Man” and every record since. Because before the first studio session: there was the Hell House. Deep in the swamplands south of Jacksonville, Florida, a group called Lynyrd Skynyrd got their start at a shack they called “the Hell House.” It’s where Ronnie Van Zandt, Gary Rossington, and their band fought water moccasins and mosquitoes to write and rehearse their seminal album.
