SodaStream Goes Anti-Plastic With Rod Stewart In Latest Campaign

Published

November 20, 2018

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SodaStream thinks clean water is sexy and in their bid to rid the oceans of plastic waste, they’ve enlisted the help of Sir Rod Stewart. The message is simple: using SodaStream reduces the sheer amount of plastic bottles, many of which aren’t recycled and ultimately make it into the ocean.

Rudy Sanchez

Rudy Sanchez is a product marketing consultant based in Southern California. Once described by a friend as her “technology life coach,” he is a techie and avid lifelong gamer. When he’s not writing or helping clients improve their products, he’s either watching comedies on Netflix, playing the latest shooter or battle royale game or out exploring the world via Ingress and Pokémon Go.