I think the Ozark Mountains might seem MORE foreign to me than the country of Japan (neither which I’ve been to yet). The little I know, I’ve seen on TV (Clash of the Ozarks anyone?) and it’s a bit disconcerting. So when I came in contact with the awesome packaging design for regional Ozark Beer Co. brews, I was both surprised and impressed!

The craft brewery is located in the Ozark Mountains of Arkansas, a unique culture of honest, hard-working people living in a relaxed atmosphere with an eclectic population of farmers, craftsmen, and captains of industry. Ozark Beer Co. knew that in today’s highly competitive beer market they would need to stand out not only within their local competition, but with craft brewers nationwide. They needed a design team that could capture the uniqueness of the brand’s authentic Arkansas flair and make that shine.

“In today’s uber-competitive beer market, great taste alone simply won’t do. A solid brand design is essential as a first impression for imbibers.”