MONO’s Retro-Inspired Packaging Hits All the Right Notes

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Does everyone dream of that perfect burger? MONO, a Foodtech startup, is bringing back the iconic hamburger of 1950s New York, with a contemporary twist that’s bound to turn heads thanks to THE YEAH STUDIO.

“MONO is a Foodtech Startup that aims to revive the traditional hamburger that swept New York in the 50s but with a renewed twist. Our goal was to create a timeless and memorable brand, drawing inspiration from the coolest thing we know—music, particularly the iconic sounds of the 70s and 80s. We focused particularly on the creation of the burger box, aiming to give special importance to this element of the packaging by designing a box that resembles cosmetics more than food. We aimed to capture the essence of the brand in every corporate element. As we want the brand to evolve, we are continually working on its development.”