Mercado Famous’ packaging, designed by Gander, feels wildly charming and powerfully distinctive. Taking inspiration from Wes Anderson’s identifiable look and classically local delis, there’s a delicious undertone to the Spanish Jamon’s packaging system. The bright blue hue paired with the expressive typography creates a look and feel full of personality and reminiscent of your favorite best-kept foodie secret.

Let Mercado Famous be your guide through the mysterious, intriguing, and whimsical world of Spanish culture and cuisine. We really wanted this brand to feel like the best little market you stumbled upon in that one little town that you can’t quite remember but you’ll never forget.