Skincare from Hawaii, for Everywhere

Hawaii has 14 different microclimates—one of the highest concentrations in the world— making it a unique position from which to think about skincare. Growing up there, Koa’s three cofounders knew firsthand the importance of caring for one’s skin under extreme weather conditions, and understood this as an asset when formulating for their skincare line. Developing products to withstand the toughest environmental factors, from sun and ocean to wind and humidity, meant the outcome could be used successfully anywhere else. Since one of Koa’s cofounders is also a founding partner at Combo, Combo was involved with Koa from its inception all the way to in-market phases, playing a role more akin to brand co-creator than consultant.