Seaweed is an easy snack with all kinds of good stuff in it, like antioxidants, flavanoids, carotenoids, and a ton of Vitamin K. Let’s be real though: a lot of it just doesn’t look very interesting!
Avidity Creative breaks the mold with their colorful, fun packaging design for GEEM’s seaweed snacks, which come in salty, spicy, and even sweet. There’s a wavy look to the pouches, from the illustrated detail of the seaweed itself to the typography of its health information and funky, chunky wordmark. Each flavor comes in a different, easy to recognize color, and the system’s eye-catching photography from Chava Oropesa really lets that neon palette shine.
