There’s magic when two CPG brands can seamlessly collaborate to make a drool-worthy product. And the enchantment continues when those same two CPG brands can effortlessly design a packaging system that fits the highly worshiped Stranger Things aesthetic.

Chubby Snacks and tbh’s peanut butter and hazelnut cocoa sandwich is remarkably packaged in an ominous gradient-red pack, embellished with Stranger Things-inspired typography and the show’s terrifying bats. While on theme, the packaging design is contemporary and controlled, creating a packaging system that can be loved by Stranger Things super fans or adored by those who’ve never even watched the show. It’s a perfect system to release with Halloween looming.