Chin8Neri

An iconic Italian redesign by Angelini Design: “First set up in Capranica, Italy in 1949 by Pietro Neri, Chin8Neri – the company and product to which he gave his name – is the country’s leading and most celebrated beverage ever to have been commercialised. It is made exclusively from agrumi chinotto (a small bitter citrus fruit found in various regions of Italy). Thanks to a strong and vibrant marketing campaign, Chin8Neri enjoyed a boom period in the 50s and 60s where it became as famous in Italy as Coca-Cola was in America, although sales started to fall and eventually plummet from the 90s onwards, due to misfortunate product restyling which led to creating an unworthy image.”