Shipping around water is a bad idea.

Plenty of CPG products, particularly in the body and home care sectors, are awash with the stuff. If more brands removed H2O in favor of powderless formulas, they would drastically reduce their carbon and single-use plastic footprint—that’s just facts.

Tweakit, a refillable hair and body care, is an example of how innovation and sustainability can converge to redefine personal care by introducing waterless powders. The brand, with packaging designed by Together Design, believes that performance and the planet can go hand in hand.