Truss Beverages Bridges Cannabis Consumption Gap With Rolling Paper Straws

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Before the days of vape pens, a common issue most cannabis consumers faced at least once before a smoking sesh’ is a lack of rolling papers. Fortunately, there are plenty of substitutes that will work in a pinch – pages out of the Bible, gum wrappers (after rubbing the foil off), and even dried corn husks.

In places where weed is legal, these stoner improvisations are less of an occurrence, as cannabis brands are free to sell cannabis ready-to-consume, from pre-rolls to infused beverages. And Canadian brand Truss Beverages worked with agency Rethink to bridge the gap between traditional consumption and its new cannabis drinks. So, they created rolling papers that can get used to make a straw, a completely new take on the old joint.

Editorial photograph