Featured image for Nevera Llena Makes For One Beautifully Organized Fridge

Nevera Llena Makes For One Beautifully Organized Fridge

by Shawn Binder on 05/07/2020 | 3 Minute Read

Pre-packaged meals in style are what Nevera Llena is offering consumers. Designed in a sleek, black box that contains 14 meals that will address consumers nutritional needs, the package unfolds to reveal neat organization for any fridge. The color-coded meals that have a distinctly refined feel will make any organized eater very happy. 

"A company preparing food to be delivered at home”: this was the way the client first described to us his business. The objective was thus to create a pack that would allow 14 meals to be sent, enough to cover a person's nutritional needs for a week. These packs would be purchased online and sent refrigerated to homes throughout Spain. After an analysis of the product, of the market and the final consumer, an identity was devised and aspects to be highlighted and included in the packaging were defined. The packaging was designed with materials resistant to the refrigerated shipping process; with such dimensions that could fit within a standard refrigerator, and with a layout that would facilitate the organization and the display of the nutritional information of meals. Project carried out with Andrés Guerrero.

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