Using the bright, bold colors of El Salvador, along with Pre-Columbian mythic imagery, agency Appartement 103 redesigned Cihuatan Rum’s visual identity to match the brand’s heritage and premium quality.

“Following the development of Cihuatán Nikté limited edition in 2018, Licoreras Cihuatán, the only rum producer in El Salvador, has awarded the boutique design studio Appartement 103 with the repositioning design of its core range.