by Jessica Deseo on 02/24/2015 | 4 Minute Read
Candyland does exist! "SQUISH is a new retail that expands the boundaries of the candy tasting experience by inviting the consumer to explore beyond the safety of raspberry and cherry. The tasting experience is refined, complex and surprising, while remaining accessible for all."
A design that brings brightness and friendly design. The idea and concept behind this candy store design truly brings a unique candy experience to anyone entering such an intriguing store. The combination of colors, shapes and patterns are done impeccably and showcase a extraordinary execution with carefully placed gold foil along with bold bright colors on the packaging. What a fun an amazing project to work on, well done!
Store Design: FGMDa Architects
Client: Sarah Segal
Strategy: Geneviève Grenier
Photograph: Mathieu Lévesque (Le Consulat)