Biobrush Gets An Eco-Modern Brand Redesign

Published

Even though it looks and feels like plastic, Biobrush is a biodegradable toothbrush with a beautifully quirky personality. EIGA designed the packaging system, and the upbeat, lively brand persona comes to life through bright colors, playful illustrations, and delicate splashes of fun.

Editorial photograph

Made from wood in Germany. It looks and feels like regular plastic. But what’s special about the Biobrush toothbrush is – it’s made from bioplastic from wood waste! We wanted to make this added value visible in the brand and packaging design.