Aprch Brings A Minimal Palette To CBD Sparkling Water

Published

May 18, 2020

Filed under

Beverage Packaging, Tobacco & Cannabis Packaging

Founded in 2018, Aprch is a CBD wellness beverage inspired by adventure and the environment. The cans come with minimal branding and a logomark featuring a sans-serif letterform, as well as monochromatic coloring and a banner featuring some of the bubly goodness within.

While the branding and packaging were done in house, they also looked to Orgeon’s Wilde & Co for an additional design-assist.

Bill McCool

Bill McCool is an editor and writer based out of Los Angeles. Though new to the world of design, he has always been a storyteller by trade and he seeks to inspire and cultivate a sense of awe with the work and artists he profiles. When he’s not winning over his daughters with the art of the Dad joke, he is usually working on a pilot, watching the Phillies, or cooking an elaborate meal for his wife.