Vella Women’s Pleasure Serum Is Empowering Women’s Sexuality Through Luxuriously Charged Packaging

Published

November 9, 2021

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Women’s sexual health is often thought of as a “dirty secret,” but Shion Studio is working with Vella, a new women’s sexual wellness brand. The jar is minimalistic in design while maintaining an excitingly luxurious aesthetic. The “V” shape is the main visual on the container, creating a playful geometric design that’s understated in the best possible way. Moreover, the color palette is feminine through the orange and magenta hues. While feminine, the colors feel more energetic than dainty, comprehensive for a brand that’s all about empowering women.

Editorial photograph

Vella is a new brand in the women’s sexual wellness space. With the launch of their first product, Women’s Pleasure Serum, Vella has combined sensual intelligence and science to create a pre-play topical for arousal and orgasm.

Chloe Cordover

Chloe is based out of Savannah, Georgia. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover