Popular UK juice brand Innocent has expanded its use of 100% rPET packaging following a successful test run that began in September. The brand will now use its 100% rPET bottles for their entire line of smoothie drinks.

To commemorate the success and expansion of its rPET packaging Innocent has developed a limited edition label that will appear in the UK for two weeks in February. The label features a re-working of Innocent’s brand image to resemble the green recycling triangle logo.