The Theory of Tea Delivers Art Deco Whimsy

Published

The Theory of Tea’s packaging, designed by Camille Piot, takes a detailed and layered approach, blending botanical illustration with carefully selected typography.

The logo features elongated, slightly curved letterforms that reference Art Deco aesthetics. Each tin is coated in a muted but distinctive color palette, with shades that reflect the natural ingredients inside. The design pulls inspiration from old botanical prints, incorporating realistic depictions of fruits, herbs, and even mushrooms, reinforcing the artisanal and curated nature of the tea blends.