New coconut water drink brand created by The Michelberger Hotel.

“The brand is based around the character of a superhero Monkey (the story of which you can read on the accompanying website michelbergermonkey.com), and he is featured on the can, wrapped around it. When 3 cans are placed together, you see the whole image of the monkey which increases shelf presence of the drink. We used a can with a rippled design to echo the sea which is used as a story theme and design element in the website artwork.