Uneka wanted to design a package for the Lytro camera that displays it on the pedestal that it deserved. The out-of-box experience presents the camera as the hero and provides a nice reveal and easy access to the product. The ID of the packaging follows the clean look and feel of the camera. Premium design and premium materials for a premium product.

Designed by Uneka Concepts, Inc.

Location: Livermore, CA, United States

Placement: Merit

Category: Technology, Games, Toys & Media

Special Thanks to inwork and MWV