PANTONE® the world’s leading authority on color, commissioned Smith Design to deliver structural and graphic design solutions for a number of new product launches as part of their new graphics PLUS+ series and Fashion + Home color systems. For the PANTONE PLUS+ specifier, Smith designed the graphic look and feel, and a new sustainable desk accessory to house and display the full library. They also created a new Portable Guide Studio carrying case to simplify on-the-go-usage. For Fashion + Home, Smith designed the Cotton Swatch Library and Swatch Case. Pantone utilized Smith’s industrial and brand design teams to develop structure, branding & graphics and to source and finalize all materials through production.



















