Are Indian spices having a moment? They’ve arguably had many, and as I’ve mentioned before, play a, uh, very complicated role in the existence of modern civilization, but in any case, there are many solid arguments for India having maybe the best spices of all time.
Maybe all this time we’ve just taken these spices for granted, but they’ve been getting a massive recent glow up from the Diaspora Co’s ultra-popular turmeric, Chutni Punch’s cheery seasoning, and now Droosh’s real fancy-looking take on Indian spice. Outline dressed the brand’s offerings up in a bright, lively, very Indian palette of warm and cool tones, and each variety gets its an ornate icon that looks like something you might see on the roof of a luxurious raj tent. A touch of gold foil adds extra luxury to the flavor icons and swirly, thoughtful logo, whose funky interlocking letters pay homage to the brand’s familial origins.
