Bringing authenticity was the main objective for Mon Choco, an Ivory Coast chocolate brand. Designed by Mexican agency Futura, their main objective on the creative brief was to highlight Mon Choco’s ingredients and how everything is processed and produced locally. The illustrations created in the packaging showcase this story through the chocolate bars, sorbet, ice cream, powder, and nuts.

“Mon Choco is a chocolate brand based in Ivory Coast. The main characteristic of the brief was that our client’s family had been working with cocoa for generations. She decided to formalize her grandfather’s company putting special attention in highlighting that every ingredient and process of every product will be crafted locally. An unusual characteristic of luxury products over there.”