The Better with Less Design Challenge, organized by European paper board company Metsä Board, encourages designers to develop packaging for everyday products that are more sustainable than current options.
Entrants’ projects get judged on factors such as innovation, shelf appeal, product protection, consumer experience, and commercial viability. The jurors, which includes Dieline Founder and CEO Andrew Gibbs, announced the winners of this year’s design challenge, featuring inventive solutions to fast-food serveware, an easier-to-recycle drink carton, minimal and functional razor packages, and student awards to an improved box for batteries and a french fry container with a built-in ketchup bowl.
