KRAVE Jerky’s Revamped Packaging System Gives The Brand A Hint Of Edge

Published

March 28, 2023

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Sonoma Brands worked with Hatch to revamp KRAVE’s packaging system. The brand was searching for a vibrant edge to the packaging while prioritizing differentiating this jerky brand from the rest of the market. Through bright colors and engaging illustrations, the result is a jerky packaging system relatable to anyone who loves snacking on salty, meaty goodness.

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Chloe Cordover

Chloe is based out of Savannah, Georgia. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover