CREATING A STORM designed the packaging for Honest Chocolate, a brand that uses only organic ingredients when crafting their products. The design is simple but the pops of color allow for the design to stand out and command attention.

“Honest Chocolate is a local artisanal chocolate brand. Each chocolate bar is handcrafted and made using only organic ingredients. The creators also believe in practicing old-school methods of chocolate making.

While Honest Chocolate had a gained a loyal customer base through their Cafèin Cape Town, the original packaging became lost once placed on supermarket shelves. In order to be visually more competitive the packaging needed a rebrand.”

“Creating A Storm’s brief was to create a striking range of packaging for five chocolate variations. The new look and feel would ensure that on shelf the chocolates immediately captured the customer’s attention, while still communicating its bespoke nature. As Honest Chocolate is a small company the design also needed to be cost effective.”