“As part of the Queen’s Diamond Jubilee 2012 this much loved and very old brand decided to issue a Jubilee special edition of their famous washing up liquid bottle. It’s label was the winning design of a competition and features pots and pans, a Corgi and the jolly vintage line ‘Have Fun Then Clean Up’ – reminiscent of ‘Keep Calm and Carry On’ from a forgotten war time poster that is now seen on merchandise everywhere.”