You know you’ve seen this mark before. And if you’re a packaging designer, you’re likely intimately familiar with it, as it’s one of the most recognizable and essential sustainability certifications a product can attain.
Of course, we’re speaking of that logo one finds on the back of many a box or a piece of paper packaging, that checkmark that turns into a happy little tree—the FSC certification mark.
Well, if you care about deforestation and responsible and ethical stewardship of the world’s forests (and why wouldn’t you, what are you a weirdo?), then it’s a vital signifier that your brand is eco-conscious and cares about sustainability.
