Dates Have Never Looked Cooler Than They Do in Desert Fruit Farms’ Sunny, Vibrant Packaging
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It’s a time of year where a lot of us are thinking about dates— who has them, who doesn’t (who cares)? Maybe you’re not concerned about a good table at the fanciest restaurant or a warm body to share the duvet. Maybe the moment merely calls for some tasty dried fruit!
If that’s where your head is at this Valentine’s Day, Herefor‘s got you covered with their sunny, vibrant branding for Desert Fruit Farms‘ dates. These cousins of raisins come in a summery yellow box with carefree sans serif typography, a poppy palette, and charming illustrations of exotic plants that might inspire thoughts of an arid desert getaway. And while that kind of adventure might not feel accessible to plan right away, there’s no shame in kicking back, enjoying some snacks, and planning that sort of thing for a later date (sorry!).

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