With the legalization of marijuana in many states in the U.S., the cannabis industry is becoming more and more mainstream across the country. This emerging market is seeing a huge explosion in sales of cannabis products. In 2017, the sales of cannabis products exceeded the liquor sales in the city of Aspen, Colorado. And those numbers will continue to rise throughout the next decade. According to Bloomberg, cannabis sales may surpass soda by 2030.
It’s hard to ignore the rise of the cannabis industry and it’s becoming even harder to stand out in a crowded marketplace. That’s why many companies are turning to custom packaging as a way to market their products.
