Student Week: AUCOCO’s Coconut Milk Packaging Takes The Market Into A Bolder Space

Published

August 29, 2022

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Typically when we see coconut milk packaging, it’s paired with a blue and white color palette. However, Noah Holcomb allows coconut milk brand AUCOCO’s packaging to stand out. The vivid colors, animated illustrations, and delightful patterns create a colorful system, and invite consumers to want to learn more about the brand and its products.

Editorial photograph

Product photography, identity and packaging design for AUCOCO; a fictional coconut milk brand based out of Austin, Texas.

Chloe Cordover

Chloe is based out of Savannah, Georgia. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover