The vivid color pallet for Monos coffee makes sure you instantly recognize it on a shelf. By paying homage to the farm in which the coffee was concepted, these vibrant and playful illustrations highlight the beauty of the region in which the coffee is roaster. By keeping the illustration similar, but varying the colors for each roast, Monos maintains consistent in branding. This is a family-owned coffee we wouldn’t mind starting our day with.

Monos is a new Colombian coffee brand, specialized in the harvesting, roasting and artisanal production of 3 types of coffee. The idea of Monos Coffee was born in the farm “los monos” in southern Colombia. Specifically, in the beautiful, friendly and coffeemaker department of caldas, with the aim of creating their own brand of coffee, since they always sold their harvest to other companies and brands as raw material for their products.

At venttura we like the own and particular stories of the brands that are born, and this is no exception. The farm “Los Monos” has a very particular and special tradition, which is created around the different coffee harvests they have. This tradition is done annually when a new coffee harvest begins, in which the farm is painted completely in different color combinations in honor of the new harvest. This results in an annual mix of different color combinations, which allows them to inform people in the village and their customers that the farm is in a new planting and harvesting of coffee.