

The world of savoury snacks in the UK is noisy and crowded, with a lot of churn, innovation and discounting. Branded players tend to go for a colourful and irreverent identity in order to stand out. Big on attitude, with bold palettes and graphics.
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The world of savoury snacks in the UK is noisy and crowded, with a lot of churn, innovation and discounting. Branded players tend to go for a colourful and irreverent identity in order to stand out. Big on attitude, with bold palettes and graphics.
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