A Bouquet of Bold Type and Even Bigger Flavor

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Bouquet, designed by Walk A Thought, pairs bold branding with playful typography that shifts style from flavor to flavor. Each label keeps the brand name locked in a chunky, high-impact typeface, while the flavor names dance in exaggerated letterforms, swelling, looping, or stretching to match their character.

The color blocking is unapologetically bright, letting each variant own its space on the shelf. Minimal supporting text and clean bottle shapes keep the focus on the graphic punch, making the lineup feel like a curated series.

Walk A Thought‘s own Rasmus Anilsson shares insights on the design process below.