Desert Water is Madre Mezcal’s latest release, and it’s packaging alone takes you on an adventure. Designed LAND, the can’s design implements a perfect oasis of a color palette. Plus, the soft can colors paired with the poppy red hue of the typography and illustrations create an engaging design system. There’s a softness, yet balanced with a subtle edge, that makes these RTD cocktails engaging.

Madre Mezcal, the artisanal mezcal brand made by hand in the rural hills of Oaxaca, Mexico, launches Desert Water, a line of ready-to-drink canned cocktails. Created as a high-quality, all natural RTD for conscious consumers, Desert Water serves as an introduction to new mezcal drinkers that might otherwise be intimidated by the spirit while also appealing to mezcal lovers with a new format. Desert Water is meant to be enjoyed with friends wherever your adventures take you, whether that’s at a music festival, foraging for mushrooms, or after a long surf session.