The idea of cookie dough already brings an association of pure indulgence and bliss, but pairing that association with packaging that’s utterly playful takes the dessert one step further. Designed by Perks, Cookie Dough Collective’s packaging is quite simple when broken down: a large sans-serif logo, oversized geometrical shapes, and a two-toned tub. But, it’s the pink and blue hues that take the simple packaging and turn it into something special. I don’t know about you, but I could easily down a whole tub of this cookie dough right this minute.

Cookie Dough Collective is a boutique brand selling pre-made cookie dough that is edible raw or baked. Cookie Dough Collective believe in sharing joy, optimism and nourishing social bonds to inspire a sense of community amongst their collective of dough-lovers. Colour, typography and pattern are integral parts of the overall design solution.