In addition to a brand refresh, Potts, maker of liquid stocks, decided to update their packaging to a more sustainable, plastic-free design, decanting their products into aluminum cans.
By
Rudy Sanchez is a product marketing consultant based in Southern California. Once described by a friend as her “technology life coach,” he is a techie and avid lifelong gamer. When he’s not writing or helping clients improve their products, he’s either watching comedies on Netflix, playing the latest shooter or battle royale game or out exploring the world via Ingress and Pokémon Go.
Credits
Contributor
- Chris White
Creative Direction
- David Pearman
Design Director
- Beth Kalsall
Account Manager
- Amy Strachey
Add project credits with Dieline PRO | Log in
