Oxford is a new tissue paper brand that The Bakery Design Studio developed from scratch. The idea was to create a completely new look for such a mundane product. “We started with a name to give it some character, create a matching logo and a stricking uniform to match. Though constrained with the packaging format and materials, we found an original way to brand not only the existing product, but the ones to come as well.”

Designed by The Bakery Design Studio

Location: Moscow, Russian Federation

Placement: 2nd Place

Category: Health & Beauty

Special Thanks to inwork and MWV