Chewing gum ingredients are questionable, to say the least. However, refresh Gum is a new plant-based line of chewing gum working to transform the market. Designed by the brand’s founder, Ryan Stafford, the Refresh Gum’s packaging is both dynamic and modest, balancing robust typography with soft colors beautifully. Each pastel shade represents the flavor profile of the gum within, while the minimalistic design is representative of the clean ingredients. Simple yet highly effective, it doesn’t get much better than that.

Refresh Gum is a plant-based chewing gum that is on a mission to change the chewing gum industry for good. It all started when avid gum chewer and founder, Ryan Stafford, was chewing a pack of gum and started to wonder what chewing gum was made of. He quickly found out that he had no idea what was in this product he had been chewing on for most of his life. After doing some research, he was astonished to find out that conventional gum brands use “gum base,” which is comprised of artificial ingredients like synthetic plastic as well as artificial flavors, colors, sweeteners, and preservatives.