Maria Terebenina’s Packaging for ‘In The Clouds’ Elevates Sun Protection With Style

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Maria Terebenina’s artistry comes to life in the conceptual packaging design for ‘In The Clouds,’ a new mineral sunscreen stick brand that redefines sun protection norms. Representing the fusion of nature and skincare, the packaging aligns with the brand’s environmental consciousness and animal welfare ethos. The packaging’s innovative push-up tubes, crafted from biodegradable, FSC-certified recycled cardboard, underscore the brand’s commitment to sustainability, while the dynamic typography direction and sleek script typeface mirror the brand’s uplifting spirit, encapsulating a brighter and more responsible approach to sun care.

Editorial photograph

The ‘In The Clouds’ project is a transformative venture that introduces a pioneering range of mineral sunscreen sticks, setting new standards for sun protection. Embodying the vision of a world where nature and skincare converge, this innovative brand takes pride in delivering effective sun defense while upholding environmental sustainability and animal welfare.