Grey Goose vodka is distilled in France using only two ingredients—single-origin Picardie winter wheat and natural spring water. And while the spirit is known for its clean yet spicy notes, it’s also loved for its sophistication.

Launched in 1997 by Sidney Frank, the fowl-bedazzled vodka sought to counter Absolut’s market share with a sticker price at nearly double the cost, inspired by the belief that French manufacturing had a perceived higher quality.