From Craft Beer to Premium Spirits: Trillium’s Design Evolution

Published

July 4, 2024

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Trillium Brewing embarks on an exciting new chapter with the launch of Trillium Spirits, featuring an eclectic and cohesive design crafted by the talented team at Fairfolk. Their mission was to transform the traditional back bar aesthetic, characterized by varied shapes, sizes, colors, and illustration styles, into a perfectly curated brand identity. This marks just the beginning of Trillium’s journey into the world of spirits, with much more to come.

“Grateful and proud to be a part of the next big phase in the Trillium Brewing story … it was a full design team effort bringing to life the eclectic look and feel of Trillium Spirits. The goal was to take the standard back of bar aesthetic, full of varied shapes and sizes, colors and illustration styles, and recreate that perfectly curated feeling all within one brand. This is just the beginning, there’s a boat(drink)-load more to come.”
– Fairfolk

Andrew Gibbs

Andrew Gibbs has been called an “innovator in the world of design” as the founder, CEO, and Editor-in-Chief of Dieline, founded in 2007. Andrew started Dieline Awards in 2009 to formally recognize the world’s best consumer product packaging design. The awards competition was recognized as a “global phenomenon” in its first year. In 2010, he founded Dieline Conference, an annual conference for creative professionals in the packaging design and branding industry. He now serves as Creative Director and Programming Partner for HOW Design Live, one of the largest annual gatherings of creatives in the world. In 2014, he became a faculty member at ArtCenter College of Design in Pasadena, CA teaching Packaging Design. Andrew was previously named the Editor-in-Chief of HOW Design Magazine in 2015, making him the youngest editor of a design magazine ever. In 2018, Andrew became a Climate Reality Leader after training under Al Gore at the 2018 Climate Reality Corps. He joined A Plastic Planet, a U.K. based non-profit that is dedicated to dramatically reducing the amount of single use plastic used in the packaging industry. Andrew speaks and consults worldwide on the topics of packaging design and sustainable packaging.