While it’s often enjoyable to hear the multitude of opinions that can come from a singular packaging design, what we often hear when we post our Trend Report is how people disagree with the idea of discussing “trends.” Or something along the lines of how they don’t follow trends.

And we get it—all of your designs are special little snowflakes.

Understandably, many new-to-market designs were created in the past few years, and they’re only coming to fruition now. Still, it’s important to discern that current trends influence designers in the present and give us insight into the future of design.